Target Audience

In marketing or advertising, 'target audience' is a specific group that the product us amied for. Target Aduiences could be age groups. genders, or even groups of people about culture and sport. It's important to know what your target audience is on a product so it's better to identify where, when and how to advertise the product. Many people say that if you don't know who you're targeting for, you don't know how to market it either.